LULULEMON & phoTAIgraphy
This year, I will be representing Lululemon as one of their Santa Barbara ambassadors. I am very excited. My friend Susan says it best while sniffing the sleeve of one of her many marked hoodies, “There’s nothing like a Lulu.” Yes, tis true. Lulu is clearly the Prada of running garb.
However, beyond the perfect fit, popping colors, and fresh styles, Lululemon totes a well rounded message prompting consumers to Sweat Once a Day, drink water, floss, relax, set goals, and strive for longevity. Marketing gone right! Why not market a healthy lifestyle and while you’re at it, make it look fabulous.
Oh and if you didn’t know, they are really nice too. Well, it is a Canadian company of course so nice is like you know having toes. Our local store, yes owned by a Canuck (I can say that, I married one!), is as full of sweet smiling gals as it is gear. Furthermore, clinics and classes are run right out of the store. Everything from running workshops to yoga to hula hoop jams goes on and goes good.
As an ambassador, I get a big poster of me on the wall. Hmmmmm, OK. I got to participate in a photo shoot to capture the right wall worthy shot. This was FUN! Photographer Tai Kerbs was not only easy to work with, but look what she did! What is better than running Santa Barbara lit up in pink Lulu?
There is a new Lululemon page set up over there…to your right….see it?